How to Use Your Research Skills and Professional Expertise to Become an Influencer

People are often bombarded with advertising in their daily lives. That’s part of the reason influencer marketing has become so popular. Influencers on social media aren’t a new concept and have been around since the rise of social platforms. However, being an influencer isn’t just about getting money for Instagram posts. It’s about market research …

Optimizing Business Processes: 7 Tips for Small Businesses

There are many ways to optimize your business processes. Here are some that will allow you to boost the customer experience. Regardless of the kind of business you run, it’s crucial to keep processes optimized. Business process optimization refers to the streamlining of the steps necessary for your employees to deliver the requirements of their …

Eight Solid Ways to Improve All Types of Your Business Writing

Many of my students learn speedreading and speedwriting to boost their careers. Any careers. A large part of my career dealt with research, product design, and engineering. So my examples also come from my world. This is one of the reasons I like it so much to present you with guest posts. Here Jessica Fender, …